WHO ARE WE
We, a group of people who believe in the spirit of exploring, created oraimo.
From the very beginning, we wanted to do SOMETHING DIFFERENT.
Something that can change people's life so that they can explore the wonderful world.
To change the world, we decided to start with
SMART ELECTRONICS
and to KEEP EXPLORING.
100.000+
RETAIL STORES
AWARDS
WINNING
MICRO
INNOVATIONS
MOST ADMIRED BRANDS IN AFRICA
TOP 100
KEY MOMENTS IN OUR JOURNEY
2025 ◉
Expanding into Europe
oraimo officially entered the European market through a strategic partnership with CIT B.V. who's responsible for sales management, logistics and customer support for products sold on be.oraimo.com, as official distributor of the Oraimo brand.
Bringing smart accessories to new audiences across strategic locations.
This marks a new chapter in our mission to empower smart living worldwide.
◉ 2024
Exploring New Horizons for a Smarter Lifestyle
We redefined smart living by expanding into home appliances, forging global partnerships in gaming and movie IPs, and winning prestigious awards like the USA IDEA, German iF, and Italian A'Design.
From innovative products to cross-industry collaborations, we continue to enhance everyday experiences with quality and excellence.
2023 ◉
A Year of Triumph and Innovation
This was a year of celebration as our open audio products received accolades from CNET and Unbox Therapy.
With 10 oraimo products winning Reddot Awards, iF Design Awards, and the German A'Design,
we solidified our place as an icon of design and innovation.
Meanwhile, we introduced the AniFast™ charging technology—our exclusive smart-charging solution tailored for multi-device users and their fast-paced charging demands.
◉ 2022
Partnering with a Grammy Award-winning Artist to Lead the African Market
We turned up the volume by partnering with an international superstar and multi-Grammy Award-winning artist as our brand ambassador, collaborating to fine-tune our audio products.
In the same year, our earbuds and smartwatches became the top choice in Africa.
2021 ◉
Innovating with "Harman" and Expanding Our World
In 2021, we introduced the "Harman" R&D team and developed HavyBass™ technology to ensure our users felt every pulsating beat and deep bass, bringing them authentic African music experience.
At the same year, we ventured into new realms with cleaners and personal care products, ensuring oraimo enhances every aspect of their lifestyle.
◉ 2020
Going Digital with the oraimo e-Shop
The digital wave welcomed the launch of the oraimo official e-Shop, making it easier for our consumers to access our latest gadgets and gear directly.
2019 ◉
Harmonizing Beats with 2baba
This pivotal year, we welcomed Afrobeat icon 2baba as our first African Ambassador.
Collaborating, we fine-tuned audio tech and launched co-branded earbuds for African music.
Oraimo then expanded into Asia and the Middle East, uniting cultures with music’s universal language.
◉ 2018
Unleashing Freedom with FreePods
We took a leap into the true wireless world with our first TWS product,
FreePods. Created for the free spirits who want no strings attached.
2017 ◉
Innovating with Insight
In a year dedicated to innovation, oraimo turned inward, sharpening our focus on research and development,
and deepening our understanding of local insights.
We committed ourselves to the meticulous crafting of technology and accessories that resonate with our customers’ needs and aspirations.
◉ 2018
Unleashing Freedom with FreePods
We took a leap into the true wireless world with our first TWS product,
FreePods. Created for the free spirits who want no strings attached.
Innovating with Insight
In a year dedicated to innovation, oraimo turned inward, sharpening our focus on research and development,
and deepening our understanding of local insights.
We committed ourselves to the meticulous crafting of technology and accessories that resonate with our customers’ needs and aspirations.
Expanding Horizons and Smart Innovations
Our footprint expanded to 20 more countries, and we didn’t stop there.
We introduced our smartwatch line, a blend of sleek design and smart technology, crafted for those who love to explore the edges of what’s possible.
Breaking Boundaries with Sound and Power
We didn’t just stay put; our passion for innovation took us across borders.
We launched our high-quality audio, helping music lovers experience superior sound wherever they roamed.
The Power Revolution Begins
We kicked off our journey with a bang, introducing our very first self-engineered power bank,
designed to keep the adventurous and tech-savvy generation charged on-the-go.
